建立吸引住浏览者的网站內容的14种方式

日期:2020-12-11 类型:科技新闻 

关键词:微信小程序页面设计,python小程序,小程序首页模板,如何建立微信小程序,怎么做微信小程序


When I surf the Net, I often see web sites filled with beautiful graphics that strive to capture my attention. Well, they do so for an instant, however I click away when I don't immediately find relevant content. The content you add to your web site needs to attract both visitors and search engines.
上网冲浪时,我常常看到一些网站放满了好看照片,妄图吸引住人们的留意。自然,网站应用标志在是以便客户便捷,可是假如我无法立刻发现想找的有关內容,我就会点一下别处另寻所需了。你的网站內容应当既能吸引住浏览者又能吸引住检索模块。
Part I - How to add content to your web site to attract visitors
第1一部分——如何使你的网站內容吸引住浏览者。
Part 11 - How to add content to your web site to attract the search engines
第2一部分——如何使你的网站內容吸引住检索模块。
14 ways to add content to your web site and attract visitors
使你的网站內容吸引住浏览者的14种方式
1. Get into the mind of your visitor. Brainstorm all the ways your visitor would think of your product. Write your content as if you are sitting next to him/her explaining your product. Don't write in the 3rd person ie we, they, but use I, you, or your. This makes it more personal.
走近浏览者。煞费苦心地想出浏览者对你的商品所将会有的1切念头。相关商品的网站內容应表述出这样的实际效果:浏览者读了以后,觉得就像你坐在他或她身边,亲身详细介绍着商品1样。不必用像“大家”,“她们”这些复数人称,而尽可能用“我“,“你”或“你的”这些词。这样会让浏览者感觉更亲切,沒有间距感。
2. Keep it simple - write as if explaining your web site material to a 7th grader (12⑴3 year old). Don't use complicated words that people would have to look up in the dictionary. You want them to understand clearly what your site is about.
网站简易明了——就好象你的网站內容是写给7年级学员(12⑴3岁的孩子)看的。不必用那些人们务必查字典才可以搞清楚的繁杂单词。终究你期待人们能清晰地掌握你的网站。
3. Convey emotion - people on the Web are often in a great hurry, so you need to appeal to their emotions to stop them clicking away to the next site. Use stories, convey your experiences or include testimonies from others. This adds to your credibility and trust, 2 essential factors for doing business online.
传递出感情——人们在网络上常常是很急匆匆的,因此你务必要引发她们的兴趣爱好或感情共鸣点,使她们不容易立刻点一下到新网页页面。你能够用上1些故事,亲自亲身经历,或是他人的讲述。这会提升你网站的可靠度和被信任水平,这两项但是在网上买卖的关键要素。
4. Communicate quickly and efficiently - people online tend to scan rather than read everything on the page. Therefore use single lines of text for your headings and sub headings. Catch your visitor's eye with lists, bullet points and use short, snappy, active (not passive) words in your sentences. Your paragraphs should only consist of 2⑸ sentences. Long paragraphs make it hard to read (scan) your page quickly.
沟通交流迅速且合理——线上的人们总喜爱迅速访问网页页面的1切,而并不是细心阅读文章。因而,题目和副题目最好是仅有1写作字。关键标记的应用,目录的应用,句中的词语简洁明了,直观,具备积极语态,这些都可以以吸引住浏览者。段落最好是只包括2~5个语句。段落冗杂会导致客户很难迅速访问你的网页页面。
5. Create white space - the layout of your web page should include plenty of white space. Don't lean text hard up against your graphics. Include white space between headings, sub headings and paragraphs.
保存1些空白——网页页面设计方案时应当留有较多的空白。图表周边没事儿跟文字,要留些空白,自然也有题目之间,副题目之间,段落之间都要留有时间白。
6. Use graphics sparingly - you have heard it said, "a picture is worth a 1000 words." That's true but only if the picture supports your content. Don't overdo the graphics. You may impress your visitors initially, however to keep them interested in your site, you need high quality content.
适当地应用图表——或许你听过这样的说法,“1幅图胜似1千个词。”可是仅有当所用照片和你要表述的內容贴切时,这个说法才算精确。不能以乱用照片。或许网站最开始要吸引住浏览者,要让她们留下刻骨铭心印象。可是,假如要使她们不断对你的网站感兴趣爱好,那你的网站內容务必品质要高。
7. Create high quality content - make clear points with each paragraph you write. Each paragraph should build on the previous one, so that you are pulling your visitor through your page naturally. You are trying to pre sell the product or service to your visitor. This puts them in a natural frame of mind to buy (unlike many sites which may just have pictures of the products and a shopping cart).
有高品质的网站內容——每段文章内容都应当表述出清楚的见解。段段之间前后左右相连,这样浏览者能够由浅入深地读完网页页面內容。假如你提前准备向浏览者售卖商品或服务,那末不久提到的由浅入深的实际效果会应用户当然而然地造成选购的念头。(不象一些网站仅有有关货品或买东西推车的照片,这样就无法造成实际效果了)。
8. Web page background - a colorful or busy background can make your text hard to read and may give the impression of an inexperienced webmaster. If you do use a background image make sure it complements your site's theme, fits with your visitors experience and will increase your credibility.
网页页面情况——网页页面情况色调过度花梢或复杂,会使你的文字內容无法阅读文章,并会令人觉得网站主是个欠缺工作经验的初学者。假如你的确要应用情况照片,那要确保照片与网站的主题相配,合适浏览者的体会,而且能提升网站的可靠度。
9. Use the correct fonts - the offline world primarily uses "Times New Roman". This works well in print but not online. Sans Serif fonts, such as Arial, Verdana and Helvetica are the best fonts for easy online scanning.
应用正确字体样式——应用于非网页页面文字的字体样式关键是"Times New Roman",这类字体样式的文字复印实际效果十分好,但用于网页页面內容显示信息却不太好。“Sans Seri”字体样式,像Arial, Verdana 和 Helvetica全是十分可用于便捷访问的字体样式。
10. Font colors - the best colors for reading online are black text on a white or off-white background. If you want to use multiple colors only use a maximum of 3. Too many text colors on a web page make it hard on the eyes and spell inexperience. To emphasize text you can use the bold tag (this text will appear bold) or italic tag (this text will appear in italics).
字体样式色调——线上阅读文章的最好是色调组成是黑色文字,白色情况。假如要想字体样式有多种多样色调,数最多不必超出3种。网页页面文字的色调类型过量会导致视觉效果阅读文章艰难和拼读不流利。要想突显文字你能够对文本应用粗体(这几个字显示信息的便是粗体)或斜体(这几个字显示信息的便是斜体)。
11. Check spelling and grammar - run your page through spell check in your word processor. It won't pick up all the mistakes, so make sure you read it through yourself to find other errors. Spelling and grammar mistakes convey an unprofessional impression.
查验拼写和英语的语法——应用单词解决器查验网页页面的单词拼写状况,自然,不能能全部不正确都被检出,因此你要亲身读1遍以查验出别的不正确。拼写和英语的语法不正确会给人“不技术专业”的印象。
12. Simple navigation - the main purpose of the navigation bar is to make it easy for your visitor to find his way around your site. Place your navigation bar on the left side or top of your page (or both). Repeat the bar at the bottom of the page so your visitor does not have to scroll back up to move on to another section.
简易的导航栏系统软件——导航栏条的关键功效是应用户在你网站上能够便捷地寻找目地地。把导航栏条置放于网页页面左端或顶端(或两边都放)。尽可能在每一个网页页面的底部也显示信息导航栏条,这样客户就无须翻转回网页页面顶端后才可以用导航栏条进到其他一部分了。
13. Get a critique - don't fall in love with your writing and leave it there. Yes, it's hard to listen to someone criticizing your beautiful piece of work, but swallow your pride and get your friends or family members to do a review of your web page. This will help you to refine what 6you have written and make it appeal to a wider audience.
听取他人的评价——不必对自身写的物品甚为令人满意,随后就无论它了。要听着他人指责你自觉得非常好的工作中成效,确实是无法承受,可是還是请收起你的引以为豪,最少先让亲朋好友朋友访问1遍你的网页页面吧。根据这样你所写的內容能够获得提升,并获得更多浏览者的认同。
14. Use specific keywords - weave targeted keywords into your web page as you write your web page content. I'll cover "How to Write for the Search Engines" in Part II of this article.
应用重要字——在撰写网页页面內容时要撰写1组重要字。我会在这篇文章内容的第2一部分谈到有关“如何撰写重要字”的內容。